Adam Atteia

Lead UX Designer specialising in Australian Government transformation

I bring deep public-sector delivery experience across modernisation programmes and design systems.

How I reduce delivery risk

How I reduce delivery risk

I reduce delivery risk by aligning teams on the real user tasks, validating designs early with evidence, and baking accessibility and operational constraints into the design system and handover.

  • Align on constraints early:
    security/access controls, WCAG accessibility, operational workflows, and legacy integration.
  • Validate decisions with evidence:
    stakeholder interviews, moderated usability testing, and prototype reviews.
  • Enable delivery with clarity:
    design system patterns, interaction specifications, and clean handover to delivery teams.

Capabilities

Journey mapping and service blueprints

Align teams on end-to-end services, dependencies, and handoffs.

Workshop facilitation

Build shared understanding and decisions across delivery and operational stakeholders.

Interaction design and flows

Simplify complex tasks and make user paths clear and predictable.

Prototyping (low/high fidelity)

Test ideas early and reduce build risk before development.

Usability testing and design validation

Generate evidence to prioritise changes and improve task success.

Accessibility (WCAG)

Ensure inclusive experiences and reduce compliance risk.

Design systems and pattern libraries

Increase consistency, speed delivery, and support scalable UI.

Security, privacy, and operational constraints

Design solutions that work in regulated, high-stakes environments.

Credibility

  • 20+ years delivering UX across complex services.
  • Deep Australian Government delivery experience across transformation and modernisation programmes.
  • Extensive delivery experience in regulated, high-stakes environments (security, privacy, assurance).
  • Discovery to delivery: translate research and service intent into shippable UI and patterns.
  • Evidence-led decision making: testing and validation used to reduce rework.
  • Works effectively with multidisciplinary teams (product, business analysis, service design, engineering, operations).
  • WCAG accessibility focus to reduce compliance risk and improve inclusion.
  • Design system practice to improve consistency and delivery velocity.
  • Comfortable with governance and assurance (design reviews, sign-off pathways, auditability).
  • Leads through clarity and alignment: workshops, decision logs, and stakeholder management.
  • Improves team ways of working: standards, patterns, and practical guidance.
  • Eligible to work on Australian Government projects.
  • CSID available on request.
  • Google UX Design Professional Certificate — Coursera (2025).
  • UX Certification License UXC# 1009964 — Nielsen Norman Group (2017).
  • Programming Certificate — O'Reilly School of Technology (2013).
  • Bachelor of Graphic Design (Graphic Design) — University of Canberra (2001).
  • Bachelor of Interactive Multimedia and New Media — University of Canberra (2001).
  • Microsoft Certification — Power Platform Fundamentals (PL-900) (2021).
  • Avanade U — Design thinking fundamentals (2020).
  • LUMA Institute — Design thinking fundamentals (2018).
  • Loves Data — Google Analytics 101 & 201 (2016).
  • Nielsen Norman Group — UX Certification License UXC# 1009964, Usability Training week (2015–2017).
  • Team Treehouse — Front End Web Development track (2013).

Testimonials

Adam is highly professional, attentive to nuance, and asks the right questions to understand the business context and achieve UX outcomes.
Elisa Director, Customer Experience
One of Adam's greatest strengths is his expertise in experience design and his understanding of the end-to-end design process.
Tim Experience Strategy Consultant
Adam's ability to clearly articulate requirements, and to seek clarification from the client ahead of the build sprint, was crucial.
Mubin Government Consultant
Adam is a true UX professional. He strikes the right balance between building empathy with target users and creatively designing experiences to meet their needs — often in delightful ways.
Lachlan User Experience Lead
Adam is a confident communicator who can explain and unpack complex ideas and designs for any audience.
Jack Government Director
Adam has excellent attention to detail, and works collaboratively with clients to produce outcomes that suit their needs.
Rebecca Government Director

In the company of excellence

I have delivered UX work for Australian Government, enterprise, and education clients, supporting transformation programmes and service modernisation.